As you know, Lilly and Sid are a very important bunch of people without whom I would not be the satorially elegant gentleman that you know I am.

Well, they are asking Mums and Dads and super kool kids to ACTUALLY HELP THEM DESIGN THEIR STUFF by saying what they like and don’t like and if they think it would look better in blue or with longer sleeves or with ponies on it. This is called a Focus Group and it is a very special thing to be in.

Of course they don’t just let any old person have this honour, but all my readers are pretty ace so I think you should all get involved. Everything you need to do is explained on their Facebook page or you can email them at dreamteam@lillyandsid.com.

Please tell all your friends as well.